Market entry into Russia: Quality and friendshipillustration of friendship between Germany and Russia

With a population of 142 million, the Russian market has enormous potential. As internet use has risen rapidly in recent years, the online market too has grown steadily and already has a huge reach. Consequently, more and more German companies are looking into entering the largest Eastern European market.

Market entry into Russia is of particular interest for German companies. German quality is a cachet and Germany and Russia generally maintain a very good relationship. Nonetheless, entering the online market should be well thought through.

Cultural differences and application-specific features

Successfully tapping into new markets means more than just translating product descriptions. It requires both a willingness to adapt to different mentalities and new regulations, as well as cultural sensitivity in the language of your target audience. Customer needs, communication culture and consumer behavior differ from local customs.

We know the Russian market as native speakers and have expanded and consolidated our expertise in the particularities of the Russian online market over the last few years. You’re in good hands to prepare for your market entry and the operational implementation of campaigns because we understand both the German and Russian mentality.

Market analysis, search engine marketing and social mediaillustration of Yandex and social media

We support you in planning and implementing your market entry into Russia and develop strategies and solutions to make your online business a success. Whether it’s market analysis, search engine marketing or social media marketing, we know the ins and outs of Russia’s most popular marketing channels.

Our services at a glance

Your benefits

  • professional online marketing for the Russian market
  • specialist knowledge on country-specific methods and practices
  • collaboration with competent native speakers
  • cultural tact in the language of your target audience
  • strategic development in Eastern Europe’s largest online market

Market entry into Russia: Quality and friendship

illustration of friendship between Germany and Russia

With a population of 142 million, the Russian market has enormous potential. As internet use has risen rapidly in recent years, the online market too has grown steadily and already has a huge reach. Consequently, more and more German companies are looking into entering the largest Eastern European market.

Market entry into Russia is of particular interest for German companies. German quality is a cachet and Germany and Russia generally maintain a very good relationship. Nonetheless, entering the online market should be well thought through.

Cultural differences and application-specific features

Successfully tapping into new markets means more than just translating product descriptions. It requires both a willingness to adapt to different mentalities and new regulations, as well as cultural sensitivity in the language of your target audience. Customer needs, communication culture and consumer behavior differ from local customs.

We know the Russian market as native speakers and have expanded and consolidated our expertise in the particularities of the Russian online market over the last few years. You’re in good hands to prepare for your market entry and the operational implementation of campaigns because we understand both the German and Russian mentality.

Market analysis, search engine marketing and social mediaillustration of Yandex and social media

We support you in planning and implementing your market entry into Russia and develop strategies and solutions to make your online business a success. Whether it’s market analysis, search engine marketing or social media marketing, we know the ins and outs of Russia’s most popular marketing channels.

Our services at a glance

Your benefits

  • professional online marketing for the Russian market
  • specialist knowledge on country-specific methods and practices
  • collaboration with competent native speakers
  • cultural tact in the language of your target audience
  • strategic development in Eastern Europe’s largest online market

Your contact

Alina Semenyuta
Alina Semenyuta
Digital marketing | SEM Russia & D-A-CH

Request a quote

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Your contact

Alina Semenyuta
Alina Semenyuta
Digital marketing | SEM Russia & D-A-CH

Request a quote

Kontakt copy

Name (mandatory)

Email address (mandatory)

Telephone number (for queries)

Your message